Why Social Media Matters

The right message at the right time can start a movement that changes the world, in both big and small ways. And social media has the ability to spread that message and organize that movement in ways never before possible.

Of all the psychological triggers that lead to persuasive messages that spread, one stands above the rest when it comes to social media. In fact, this one element of influence drives the entire concept of social media.

What is it?

Well… Continue reading “Why Social Media Matters”

Advertisements