Content is King. Or is it?

Is content king?

To me, that seems like a silly question. “Content is king” is a metaphor, but apparently not a very good one.

A good metaphor creates instant understanding. Given the amount of confusion and debate, the phrase “content is king” is not doing all that great a job in the instant-understanding department.

I think it’s smarter to say that content is indispensable. It’s what people go online to find, and it’s what Google loves. There are only a few online marketing models that don’t require valuable content, and those few are getting tougher by the day, and result in no long-term assets. Continue reading “Content is King. Or is it?”

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How to Write a Brilliant Blog Post per Week

Today’s post is all about writing that brilliant blog. The one that is going to attract new readers, build trust with the old ones, and engage every one who stumbles upon your blog to comment…

We’ve already talked about writing a blog post in 15 minutes, which is a great skill to have, and we also tackled the issue of being consistent.

Consistently creating great content is the backbone of any blog.

But how can you make that happen? Well, one option is to caffeinated yourself to the point of near death and stay up late the night before you publish your post.

But the better option is to spread the writing and editing process over a few days. Sounds good? Continue reading “How to Write a Brilliant Blog Post per Week”

The Three Most Underrated Tips for Effective Blogging

There’s usually a right way and a wrong way to do something. That’s just in case you want to keep it simple, because there’s a wrong way, slightly less wrong, slightly better, and so on…

Some ways lead nowhere at all. They only exist in order to provoke anger.

The truth is that if you want to know how to become an effective blogger, then it’s important to read the following words carefully. Your future as a blogger depends on it. Continue reading “The Three Most Underrated Tips for Effective Blogging”

How to Blog like an Artist

A couple months ago, I wrote a blog post about blogging like an artist.

But what does that mean? When you think about it, what does “art” mean?

Is it that inner fire, the creative spark, the connection between seemingly unrelated dots, the unapologetic expression of one’s personality, the moment of real human empathy and connection?

What does art even have to do with blogging?

I’d say that art is everything around us. Art and life are so, so close to one another that at times they even touch.

And I believe that a blogger could aspire to the kind of sensibility required to be an artist.

After all, this site is called The Art of Blogging for a reason, right? Continue reading “How to Blog like an Artist”

Five Tips for Finding Time to Write

Time seems to be a Goliath that many of us David writers wrestle with.

I have a confession. I regularly struggle with my time—especially when writing fiction.

I look at my “to do” list and freak out. I’m guessing I’m not alone.

Despite the challenges we face, there are proven tactics that can really help us sit down and write.

Here are my top five tips to tackling time: Continue reading “Five Tips for Finding Time to Write”

How Not to be Boring (as a Blogger)

There’s something you need to know, and I’m afraid you’re not going to like it.

Your blog is putting me to sleep.

I gave it about three seconds of my attention…

Nothing grabbed my eye. No headline inspired me to read. No images drew me in.

And here’s the thing: it was easy for me to rid myself of your insipid writing, your bland blog. Closed my Internet Browser and that was it.

It doesn’t have to be that way. A few tweaks here, a little more effort there, and your website will stop me in my tracks.

Here’s four ways not to be boring for you to try out this week. This will not be boring… Continue reading “How Not to be Boring (as a Blogger)”

Why No One Reads Your Blog (and What to Do about It)

So, you’re not getting much traffic, right?

I’ve been there, and well… it sucks. No other way to put it.

And worst of all, it’s not always clear why it’s happening.

It’s not like you’re a spammer. You genuinely care about your audience, and you try to publish content that’ll help them.

But nobody gives a damn.

And you’re beginning to wonder…

What are you doing wrong? Continue reading “Why No One Reads Your Blog (and What to Do about It)”

Blogging is NOT Just About Information

A lot of folks approach the art of blogging as if it’s just about information. It’s about knowing who your readers are and helping them achieve their goals and dreams. It’s about offering them the information they need to go from point A to point B.

Well… did you ever have a teacher who was just awful? Boring? Made you hate whatever it was he was teaching?

Yup. Being a blogger(a good one at least) is not just about being a teacher…

Your content has to be entertaining.

If you don’t learn to entertain while you inform, your readers will find a blogger who can. Continue reading “Blogging is NOT Just About Information”

What Makes The Difference Between A Meh Blog and a Great One

Think of some famous, long-dead person you genuinely admire. Think of this person’s life. What made them worthy of your admiration?

Can you sum up this person’s life in one sentence?

I bet you can.

Yes, the saying is jack of all trades, master of none, but it’s better than master of one, but the truth is that we often spread our resources too thin to become successful at any one thing.

Is your blog like that?

How long does it take you to explain what your blog is about? Continue reading “What Makes The Difference Between A Meh Blog and a Great One”