blogging – The Art of Blogging

[FREE] The Novice Blogger’s Growth Kit

Hey guys, We’ve put together a bundle of resources that novice bloggers will certainly find quite helpful. The resources in this bundle will teach you how to write articles that stand out from the crowd, how to analyze your own content, and how to take advantage of your competition. These are all important aspects thatContinue reading “[FREE] The Novice Blogger’s Growth Kit”

Personality Archetypes and the Art of Blogging

Do you ever think about what people say about you when you’re not around? If you were to use just one word to define it, what word would you use? If it’s “good,” maybe you’re an Innocent. If it’s “awesome,” maybe you’re a Hero. If you know that people will say good and bad things about you,Continue reading “Personality Archetypes and the Art of Blogging”

Most Blogs Fail. Why?

At least once a year someone out there publishes a long article announcing the imminent demise of the blog. More bloggers than ever are giving up, content saturation is alienating a lot of readers, and the rise in popularity of different mediums will be the final nail in the coffin. The truth? It’s always beenContinue reading “Most Blogs Fail. Why?”

How to Use Mental Models to Become a Better Blogger

The vast majority of blogging advice out there is tactical in nature. It teaches you how to start a blog, how to write articles, how to network and engage others, how to distribute your content, how to promote your blog on social media. However, there are two things that are wrong with tactical advice: They never, everContinue reading “How to Use Mental Models to Become a Better Blogger”

How to Run a SWOT Analysis of Your Blog

A SWOT analysis is a strategic technique used by many businesses and organizations to identify strengths, weaknesses, opportunities, and threats, and develop a proper course of action. Though primarily used during the initial stages of a business, I believe a SWOT analysis is such a simple and straightforward tool, that we can use it to assess ourContinue reading “How to Run a SWOT Analysis of Your Blog”

The 4 C’s of Ridiculously Irresistible Articles

Everything you write, from a tweet to a 10,000-word essay, needs to pass the 4 Cs: Is it clear? Is it concise? Is it compelling? Is it credible? As far as unconventional content creation formulas go, the 4C’s acts more like a series of content creation principles, but it does provide one with a basic framework forContinue reading “The 4 C’s of Ridiculously Irresistible Articles”

How To Figure Out Your Ideal Reader

I’m sure you’ve heard the term “target audience” being used by a lot of bloggers, but what exactly does it mean? Well, your target audience is the group of people you’re writing to. They are the ones who are most likely to: engage with your content self-identify as having a strong interest in your blog’sContinue reading “How To Figure Out Your Ideal Reader”

Branding Your Blog: The Why, the What, and the How

Take a moment to think about what makes you… YOU. Is it your personality? Is it the story you tell others about how you are? Is it the mission you have in life? Or your vision of the future? What about the way you treat others? Or your opinions, values, and beliefs? Chances are you’veContinue reading “Branding Your Blog: The Why, the What, and the How”

5 Unconventional Formulas To Help You Write Blockbuster Articles

Aren’t you a bit tired of the same basic formulas for writing blog posts? How-to articles and listicles? A library of resources? Are you seriously going to spend 2 days writing a list of books that are relevant within your niche? Here’s the bitter truth: everyone’s doing that. 70 million articles go live every singleContinue reading “5 Unconventional Formulas To Help You Write Blockbuster Articles”