A SWOT analysis is a strategic technique used by many businesses and organizations to identify strengths, weaknesses, opportunities, and threats, and develop a proper course of action. Though primarily used during the initial stages of a business, I believe a SWOT analysis…
When it comes to blogging, holding your reader’s attention is everything. On average, only 1 out of 10 visitors will read past your headline. You want to engage your audience, you want your writing to have a certain flow and…
There’s this fascinating story about Pablo Picasso being able to produce a work of art in a few minutes. Apparently, a woman once asked Picasso (who was either at a café or in a market) to do a drawing for…
There’s so much information easily available for free right now that most aspiring bloggers struggle to attract enough readers. The issue? They are writing mediocre content that does not inspire, motivate, or add value. How to fix this issue? Simple.…
You’ve probably read about XYZ, our new membership. And you’ve probably asked yourself if it’s worth it or not. Quite the question, right? Well… here are seven reasons why you should not only become an XYZ member, but a lifetime…
Alexander the Great was a supremely talented battle tactician. Yet, his often convoluted strategies were used only to mask a simple endgame. He deployed his significantly smaller army in a way that would allow him and his best cavalry to…
Writing a blog post is hard. It is hard because you have to write it like yourself. It has to belong to you, and it has to be yours only. If writing a blog post were easy, everyone would do…
Today’s mind-blowing fact: online education is expected to become a $300 billion dollar industry by 2026. If you’re a content creator, your most important asset is your mind. The skills you have acquired, either because of the niche you write…
Oscar Wilde once said that, “Education is an admirable thing, but it is well to remember from time to time that nothing that is worth knowing can be taught.” There’s a lot of truth in that statement, and I do…
I’m going to be honest with you. Not a big fan of incredibly long copywriting. Why should you waste 15 minutes of your time (which you won’t get back) in order to figure out if a product/service is worth investing…