Let’s Get Social

Hey guys, Did you know we’re also on social media? You can find us: On Facebook, where we share videos, articles, and more. On Instagram, where we offer bite-sized insights in the form of carousels and posts, and also the…

[FREE] The Novice Blogger’s Growth Kit

Hey guys, We’ve put together a bundle of resources that novice bloggers will certainly find quite helpful. The resources in this bundle will teach you how to write articles that stand out from the crowd, how to analyze your own…

Principles: The Procrustes Effect

The Ancient Greeks loved to tell the story of Procrustes, a rogue smith and bandit who would offer to host travelers, invite them to sleep in a special bed for the evening. Procrustes assured the weary travelers the bed would…

Most Blogs Fail. Why?

At least once a year someone out there publishes a long article announcing the imminent demise of the blog. More bloggers than ever are giving up, content saturation is alienating a lot of readers, and the rise in popularity of…

Principles: The Butterfly Effect

In March 1963, American mathematician and meteorologist Edward Lorenz published a paper in which he established the basis of chaos theory. He argued that a tiny change in the initial conditions of a weather model can create a significantly different…