Cristian Mihai (born 25 December 1990) grew up in Constanta, Romania. And he’s still growing up, or at least trying to. Sometimes he writes. Sometimes he gets lucky and writes something good. His favorite painting is “Wanderer above the Sea of Fog” by Caspar David Friedrich. He can’t, however, draw a straight line. No matter how much he tries. Not even with a ruler. And, please, don’t ever ask him to sing.
Up until a couple months ago I used to coach a lot of bloggers via Skype. Or some other video conferencing app. It doesn’t matter.
The vast majority of them were, obviously, beginners. People who had started a blog a few weeks prior to deciding that I was their best bet at online fame. And during our first chat, there was something that I’d notice in the way they spoke: they were afraid.
And it was this strange mutation of fear; they were afraid that no one would ever read their stuff, afraid that they were never going to be as good as their favorite bloggers.
There’s so much information easily available for free right now that most aspiring bloggers struggle to attract enough readers.
The issue? They are writing mediocre content that does not inspire, motivate, or add value.
How to fix this issue? Simple. Write the type of content that others would pay to read, the type of content that provides actionable steps towards solving certain issues, or the type of content that is so engaging as to make one rush for the subscribe button.
In other words, you must be so good they can’t ignore you.