Let’s face it: most people can’t write their way out of a paper bag. Further, most bloggers are boring, most journalists are so heavily edited that any personality they’ve added to a story has long since been weaned out by the editorial process.
I want to let you in on a secret, though: it’s not really that people are boring, but that too many have been taught that you shouldn’t write the same way you talk. I blame our educational system, actually, with those 5th grade teachers who drilled us on adverbs, pronouns and the minutia of grammar, coupled with too many boring, tedious academic books that we all suffered through while in college.
Instead, I suggest to you that the best way to write clear, coherent, engaging and enjoyable content is to write the way you speak, to recognize your spoken voice and pour it out onto the virtual page of your computer screen and weblog. Continue reading “Write Like Yourself”