The basics don’t work anymore
Most blogging advice you find online sounds like this:
- Publish as much content as possible
- Write longer articles
- Stuff your article with keywords in the vague hope of ranking as high as possible on search engines
- Use the same old basic headline formulas that everyone else has used and abused for the past two decades
Over two billion search results, and the vast majority of the advice you’ll find only kind of feels like a solution, feeds your enthusiasm until you click the publish button and… crickets.
But don’t worry, there’s a better way.
What if you could write just a few pieces of content that are based on specific frameworks and strategies?
That’s what The Art of Writing Blockbuster Articles is all about.
Publishing content that compels first-time visitors to become avid fans and promoters of your blog.
Challenging the way you think about writing articles.
By the end of this course…
- You’ll learn all there is to know about writing irresistible articles.
- You’ll have a system that ensures you’ll never run out of ideas.
- You’ll have a method for writing blockbuster articles that engage readers like crazy.
- You’ll understand how to accelerate your productivity with our framework.
- You’ll understand advanced strategies such as The Sprezzatura Technique, GAPS, and more.
This is just a taste of what you’ll get in the course.
Understand what a blockbuster article is:
- The five types of blockbuster articles
- Why it’s important to be able to consistently publish blockbuster articles
- Conducting proper research
Understanding your “ideal reader”
- Why each article should cater to a specific segment within your audience
- Discovering how to best add value to your target audience
- How to validate your idea and your intended audience
Branding as a blogger
- How to develop a proper brand experience within your content
- How to understand style and voice through the 12 personality archetypes
- How to think about your mission and vision as a blogger and how it influences the articles you share with your audience
Detailed frameworks and strategies for writing blockbuster articles
- Proven content formulas to create blog posts
- Crafting an irresistible headline, a compelling introduction, and a killer call to action
- Learn how to structure, write, edit, publish, and promote a blockbuster article per week
Advanced strategies for ambitious content creators
- The Limbic Brain will challenge the way you think about content creation
- The Raconteur Framework will allow you to write compelling stories
- The GAPS Formula will teach you how to write content that stands out from the crowd
- Fascinate your readers by understanding eureka moments (and how to summon them at will.)
- Appeal to your readers’ dark sides with our 7 Deadly Sins Formula
Elevate your blogging skills with a plethora of downloadable resources, tutorials, and guides
Templates and Frameworks
Learn visually, and take actionable steps towards writing the best articles on the web.