Even though the same basic principles apply to all blogs, different topics require slightly different perspectives.
What about writers? Especially fiction writers?
Even though it’s crucial to have an online presence, to use all the tools at your disposal to find and interact with potential readers for your books, what do you blog about?
Specifically, what do you blog about in such a way as to cater to the target audience of your writing?
Because this is the main issues: a lot of writers blog about writing, self-publishing, and book promotion, which in term attracts other aspiring writers, who are not in their target demographic for their books.
Simply put, most writers blog about stuff that readers don’t care about.
But do not worry, here are seven post ideas to get you started.
1. Samples from your novels/stories.
The obvious choice. Posting samples from your fiction allows your potential readers to know what you’re all about.
Oh, and do link to your book, so folks can buy it.
2. Insights into the process of writing your novel.
Tell us why you wrote your novel.
How did you settle on this story?
How did you come up with the main characters? What about their motivations?
What research did you have to do before you could start writing your novel?
You can read such a post about my own books here.
3. A glimpse behind-the-scenes.
Give us a sense of what it is like to be a fiction writer.
What does a typical writing day look like for you? What did it feel like to have your name printed on a book’s cover? What about holding a copy in your hand for the first time?
This type of posts obviously “humanize” a writer in front of their potential audience.
The number one rule of selling anything over the Internet these days is that people prefer to purchase stuff from folks they’ve interacted with and whom they trust.
Writing about your journey as a writer is a great way to do just that, to make people emotionally invest in your life.
4. Analyze particular scenes.
Tell us why you chose that scene, why you opened your story with that particular line.
Write about the scenes you had to delete or that you had to add to make the story better, or about a certain character’s heartbreaking backstory that only ever got reference a couple of times during the action of your novel.
Readers are quite a curious bunch, you know.
5. Interview your own self.
Who better to talk about your novel than you? No one.
So interview yourself. Have fun with it.
What questions do you wish you would be asked?
6. Ask your readers to tell you what stories to write about.
This would be a fun one to do.
Ask your readers to provide you with “writing prompts.” What stories would they like to read?
They could provide a type of character with certain motivations, or maybe an opening sequence, and then you must write a story off of that.
Flash fiction would be fun to write based on a set of three pictures that each reader can submit to you.
The added benefit of doing this is that it also strengthens your creative muscle.
7. Exclusive and free content.
Though not a blog post, it’s still considered content. And the truth is that people get hooked on free. They also like the world exclusive.
Offer your readers a short story or novella or maybe even the first novel in a series if they subscribe to your blog and/or newsletter.
- appreciate the freebie
- offer you their e-mail address, which comes in handy when you wish to send them promotional e-mails, let them know a new title has been released, etc.
I’m sure I am just scratching the surface. The key is to be as inventive as possible, and to have fun.
Question: What blog post ideas do you have for fiction writers?