Every once in a while someone figures the following things out: just how many posts I write and publish across the blogs that I own and operate. And, inevitably, they send me a quick e-mail or comment on a post asking me just how do I manage to write that much.
Well, it’s all habit.
When I first started blogging back in April 2012, I could write a blog post every two days or so. It was a struggle to write that often. Then, after a year or so, I could blog every single day.
Some days, if I give up on other stuff, like eating too much, sleep, or friends, then I can write some 30 blog posts. Granted, some are incredibly short, or visually oriented (sharing a video or a few photos), but it’s still time consuming.
So, yeah, if you want to know the traits/habits of extremely prolific bloggers, read on.
They never make excuses
You can either have results or excuses. Never both.
The most important thing you can do as a blogger is to punch the damn keys. You need to write a lot — every day, if you can — in order to produce great content and become better.
So stop saying that it’s okay that you haven’t blogged for a week. It’s not okay. You’re not going to become a better blogger if you keep making excuses.
So plan on making writing a practice and shutting the door on excuses and justifications.
2. They set schedules/deadlines
For some people, setting aside one day a week and cranking out as many blog posts as they can is the way to go. For others, it works better to write at same time each day.
We all know our own personal rhythms, and when we’re most likely to be productive and clear-headed. You need to create a writing schedule that works with your personal peak productivity times.
Do not listen to generic advice that you should be writing several blog posts before breakfast. Or after. Or late at night. Or during lunch breaks.
Schedule your writing at a time that works for you.
Just don’t kid yourself into thinking that you will write when you’re in the mood to write. Part of taking our writing seriously is sitting down at the keyboard even when we’re not particularly inspired or energetic. If we develop a habit of waiting until we feel like writing, we may go weeks without creating anything.
3. They know that producers are also avid consumers
Believe it or not, but your brain needs food in order to create. It’s not just reading that makes you a better writer, but it’s just fueling up with all other mediums: oftentimes my posts are inspired by song lyrics, or a movie scene, or something I heard in an interview.
Of course, like most things in life, it’s all about balance. Be mindful of the time you spend consuming information — blogs, social media, videos, podcasts, and books.
If you consume too much, you will have no time or energy left to create.
4. They know that little by little, a little becomes a lot
A journey of a thousand miles begins with the decision to take that first step.
Well, blog posts get written one word at a time. Can’t do it any other way.
So, even the most ambitious project gets done little by little.
It’s this process, this realization, that helps some bloggers be so prolific. They do not sit around, fantasizing about having finished writing this or that piece. They write, write, write.
One word after another is power.
Never forget that!
5. They are pros.
Here’s the thing: most professional writers will tell you that they sit at their desks and write. Whether they feel like it or not. Whether they’d much rather do something or not.
Stephen King famously remarked that he writes every single day, except for Christmas and on his birthday. And then he admitted that he had lied. He works every single day.
You have to show up. That’s all it takes.
It does not seem like the kind of advice aspiring bloggers want to read, and it’s certainly the kind of advice those who are struggling with creativity hate more than anything else.
But it’s true.
Writers write. Bloggers blog.
It’s that simple.
Yes, it’s not easy. But it’s that simple.
We all dream of becoming better, more efficient bloggers — and being aware of these simple differences between those who accomplish a lot and those who don’t can help you take great strides in getting there. Content creation will become easier the more you practice.
Keep in mind that excellence is not a singular act, but rather a habit.
What you do consistently is who you become.