After months or even years of thinking about it, you finally decided to start your own blog. You sat down at your desk, maybe planned for a few hours, gathered your thoughts, and punched the damn keys.
Feeling a bit nervous, a bit excited (you weren’t sure what you were feeling) you eagerly waited for stuff to happen. After all, it’s all about writing and clicking on that blueish little Publish button, is it not?
Well… the feedback you receive is the kind that makes 95% of bloggers quit. Soul-crushing silence. That’s enough to break even the toughest warriors.
What happened? Where did you go wrong? Where are all the readers?
Mistakes. That’s what happened. I know, because I’ve been there. I made my fair share of mistakes. Some of them I even fixed. Now I am working on making new ones.
But let’s just focus on the ones that can, should, and must be fixed.
In this day and age, anyone can start a blog. But without readers, it’s not a blog.
I know, I know. Some of you are itching to hit that comment box with something like, “I write for myself, I do not care if I get readers or not.“
If you were only writing for yourself you’d be doing it in a journal. You write in a public blog, on the Internet, because you want to be read. Admit it. It’s going to work out so much better for you in the long run.
You might even consider this as the first mistake: not admitting that you want readers.
Yes, getting readers is complicated. And yes, it’s hard. And yes, most of you will get frustrated and quit. Some of you will persevere, while others will want to figure out what’s wrong and how they can improve.