It’s been exactly one year since the first post was published on The Art of Blogging.
Over the course of 264 posts and 6,858 comments, the folks reading us grew from that frightening 0 to 27,158.
One article has been featured on WordPress Discover, which is always something that makes me proud.
To be honest, I wasn’t sure if such a niche blog would do well or not. Is blogging dead or dying? How many folks are interested in the principles and rules of proper blogging? How many blogs just like this one are there?
I started this blog because writing about the art of blogging gave me pleasure. It was interesting, it was fun. And it also helped you in your journey. These are, in my opinion, the secrets to successful blogging.
But I’ve learned so much more than just this. So, I’ve compiled a list of the 23 most important lessons learned in one year of The Art of Blogging.
- Your blog posts should help people solve a problem, it’s the most powerful way to keep them coming back. and
- Differentiate yourself. There are so many blogs out there that if you don’t stand out, you’ll get lost in the crowd.
- Blogging takes talent, effort, and patience. Only do it if you love to write and have something to say. Be prepared to invest a lot of time before seeing any serious returns, both in terms of readers and money.
- If you’re not sure a post is good, sit on it for a day. If you still aren’t convinced, delete it. A bad post is worse than no post.
- Write for your readers first. Create useful content that takes your readers on a journey.
- Content is king. Never spend too much time promoting your blog, engaging with other bloggers or your readers. Don’t get lost in the trenches of self-promotion. Content comes first. No content, no readers. Simple as that.
- You’ll inevitably run out of ideas after about 3-4 months, depending on how often you post. Do your best to stick it out and refrain from posting anything that’s absolutely lame. The inspiration does come back.
- You do have to network. You do have to promote. Failure to do this means you fail to gain any real momentum.
- Adapt, overcome, improvise. Your readers will always provide you with more than enough feedback to make your blog better.
- Do not try to impress anyone, no even yourself. Those posts rarely get much attention.
- Headlines and intros can make or break a blog post.
- Formatting matters. A lot.
- Replying to those who take the time to comment, even if it’s a simple thank you, impacts your traffic by at least 50%.
- Social media is a great way to bring more readers.
- Tags and categories. A clean design. First impressions matter.
- Keep it simple. Write in a conversational style, this seems to do the trick. Fancy words often alienate readers.
- Always ask yourself what good does you writing that piece will do in this world.
- It’s often hardest just at the start. Then it gets easier, you get better, you get tougher.
- Enthusiasm and motivation do not last. Being committed always does.
- Winning is not that important, it’s the desire to win.
- Have fun. Write the kind of stuff that makes your heart smile. Your readers will love you for it.
- Write the truth, even if your fingers shake against the keyboard.
- Be brave. If you aren’t, do your best to act like you are.
These are some of the lessons I’ve learned in one year of The Art of Blogging. The most important ones. The ones I could remember about.
Now, it’s Easter here in Romania, and I’m also celebrating one year of our blog.
So here’s my question for today:
What is the most important lesson you’ve learned about blogging?