[Blogging Mindset] When Nobody is Reading Your Blog

The first few weeks of blogging. You don’t know what you are doing, you do not know the platform, the rules, the principles. And, worst of all, you’re writing into a void.

You’re talking to yourself.

I remember feeling like this. I wasn’t sure if I was on the right path, or if I sucked big time, or if blogging without an audience is the kind of thing they lock you up for.

90% of all bloggers quit during these first few weeks. After all, it is illogical to pursue something if there’s no reward and no sign of progress, right?

Uhm… not quite.

There’s nothing worse than indifference.

In this social media age, it seems that indifference is what kills most people. It is not hate, but lack of feedback.

How can you figure out how good you are, what needs to be changed, and how to evolve, if no one is reading you?

Some of my clients have this exact problem. It’s almost impossible for them to figure out their target audience, to carve out a niche for themselves, because no one reads them.

The way I see it, there are two things you can do:

  • Read blogs that do have an audience (and comment on them)
  • Write, write, write

Also, one thing that rarely gets talked about is the fact that most people give up long before they delete their blogs. They tend to half-ass it, because it does not make much of a difference anyway. No one reads them, so why even bother?

Lack of enthusiasm is one of the deadly sins of blogging. If you are not passionate, driven, obsessed with pleasing your audience (even if that audience is imaginary at the moment), then you are not going to become successful.

Perseverance conquers all things.

Do not lose heart. This is extremely important.

All bloggers went through a rough beginning. No one starting something for the first time ever became successful in a week or so. It just doesn’t happen.

After all, you have yet to know what all the menus and settings on your blog do, let alone make others fall in love with your words. There hasn’t been enough time for others to even discover your blog.


When you feel like giving up, think about the fact that most people will be giving up at that milestone as well.

When things are tough, that’s when people quit.

And ask yourself: do you want to be like everyone else, or do you want to succeed?

Because success is not for everyone.

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104 thoughts on “[Blogging Mindset] When Nobody is Reading Your Blog

  1. Thanks for the tips. I guess I’m on the right track . I also use twitter and Facebook to my advantage. But I’m having difficulties on the indexation of my site. I don’t know what I’m doing wrong but my site hasn’t been indexed and yoast seo shows lots of issues . can you advise me on this

    Liked by 3 people

  2. I guess it was the same for me when I started writing blogs, more like talking to myself. Over time, however people (some brilliant people) have across and given me wonderful feedback of what and how I write. And it has been great since. Thanks for such a nice post.

    Liked by 3 people

  3. Thanks for the post. I am right where this is, so I can relate. Yet I find motivation in Kurt Vonnegut’s letter to students. You may have read it, but if not, in the letter, he looks beyond writing for an audience to the experience of “becoming” as he calls it. It was written before anyone blogged, but I believe it applies to blogging, too. This letter contains some of the most motivational words I have ever read from a writer on writing. Here is the link. I hope you enjoy it, too! Thanks again, Cristian!
    http://www.lettersofnote.com/2013/10/make-your-soul-grow.html

    Liked by 2 people

  4. I know when I started I put a few poems up. Just to have something on there. As my time blogging has increased so to has my idea of what I am doing and want to achieve.
    You’ve said before about just writing. I think that is true. Through writing I have found my feet. What I can give to people.
    Great post as usual. They always provide a good insight. Thank you.

    Liked by 1 person

    1. Hi Sandi,

      Fear is just a self-imposed limit. It’s just your brain trying to trick you into choosing safety and confort.

      But keep in mind that everything you want (and more than you can even begin to imagine) is on the other side of fear.

      Liked by 2 people

  5. Thanks for sharing 🙂 I feel my blog is kind of neglected (because I’m so obsessed with my book right now) but also because I feel I’m running out of things to blog about! Plus, it is discouraging when it seems no one is reading your posts. Thank you for giving me the boost I needed to keep going 🙂

    Liked by 2 people

  6. Great read and advice! I am definitely heading in the right direction by not giving up and writing from my heart. I have gotten such great feedback by other writers which I so appreciate and I read other blogs and comment as often as I can. I am meeting and finding new friends, such wonderful people in this blogging world, amazing, full-filling, and FUN! Thank you, Diana 😀

    Liked by 2 people

  7. “Also, one thing that rarely gets talked about is the fact that most people give up long before they delete their blogs. They tend to half-ass it, because it does not make much of a difference anyway. No one reads them, so why even bother?”

    This statement really got to me. Thank you!

    Liked by 2 people

  8. Thank you for the advice. Its important to remember why you started your blog in the first place. Think about that reason and do a pros and cons list before quitting. I’ve only just started my blog and constantly think about giving up, however then an idea pops into my head, I do a draft heading for later and then I’m back into it. Maybe its good to think about blogging as the ability to connect with others via comments on their websites. Hopefully then, they might have a look at yours as well.

    Liked by 3 people

  9. Thanks for the quick article! I’m still having problems with my blog and I may have fallen into the deadly sin of giving up, but I’m not ready to give up. If I have too I’ll continue to talk to myself in these blogs until people start to take notice. Thank you!

    Liked by 2 people

  10. As in life, blogging certainly has a few “items” that can kill or at least stifle whether your blog continues on. Lack of perseverance is one of them. Often battling through and doing simply approaches as you suggest as reading and commenting on blogs that do have an audience and as well, writing and writing, will push one through.

    I think that people give up way too early when heading down a new road. As soon as things get tough – bail out. They do in life and blogging as well.

    A great article once again Cristian.

    Liked by 2 people

    1. I agree with everything you said. People do give up too early. They do so because they listen to this voice that is risk-averse, afraid of change, and is just trying to keep them alive, even at the cost of future comfort.

      Liked by 2 people

      1. Yes. The effort is the same, because when everything around you changes, the effort and pain that must be invested to stay the same is as great as what you should have done in order to be proactive.

        Liked by 3 people

      2. I agree. Effort needs to be place in the direction of moving forward, not in being stationary or slipping backwords. I don’t think we’re ever really staying in the same place. We’re either working at change and moving forward or we’re slipping backwords.

        Liked by 3 people

  11. Definitely needed this! I’ve had my blog over a year, but it’s like I’m only reaching a few. I’ll have 15 views and 2 likes. I’m trying to decide how to push it to the next level. Every time I think about giving up, I’ll get a comment from one person saying how much it helps them and that pushes me on!

    Liked by 1 person

  12. This is so accurate, I am just getting to the stage where I have been going a few months and haven’t got an audience. It’s demoralising, but I don’t want to give up. This post has given me ways to keep going, thank you

    Liked by 4 people

  13. Great tips!
    I especially like it when you say “And ask yourself: do you want to be like everyone else, or do you want to succeed? Because success is not for everyone.”
    It’s an interesting concept to think about! Success isn’t something everyone gets, but those who persevere do get it at times.

    Liked by 2 people

  14. Honestly I never thought of giving up, I’ve always been writing to myself; but it’s scary and makes me vulnerable to write for other people. It’s downright depressing seeing no views on a post or realizing that out of 100 views only about 10 of them think you’re interesting enough to follow and worse, no comments! I live for feedback and I feel like I’ve been starving but looking at other successful blogs with 10k followers, I get motivated by picturing myself there and then I continue. Thank you for the motivation, it’s always needed.

    Liked by 2 people

  15. Even I feel the same. I get a few likes and follows but I don’t get any comments or feedbacks. It just feels so bad when you don’t get any comments. I don’t know what people want from me. What they want me to write about. I just get to write what I like.

    Liked by 2 people

  16. I never feel I am writing into a void.

    I write because writing in and of itself is its own reward.

    I don’t consider myself a blogger. I feel that at the very least I am a writer and soon an author. I wear a few hats beyond playing with words.

    You write: “And ask yourself: do you want to be like everyone else, or do you want to succeed?

    Because success is not for everyone.”

    Is being like everyone else or succeeding an either or proposition and what does one have to do with the other?

    What do you mean by success? I think you mean success as a blogger, right? What about the bigger picture of success?

    I am very successful and rich.
    I do not define success by the amount of followers I have or don’t have, the amount of feedback I get or don’t get. When I say I am rich, I do not mean money – though I am not opposing having what I need, I mean a richness in the kind of life I lead. I have pretty much done what I have wanted to do.

    When I was a preteen my father said: “Find out what you like to do and do that.” He didn’t have goals for me, he didn’t necessarily think it was important to live by goals. He left me alone to to do what I wanted. He encouraged me intellectually. He engaged me in combat – vigorous logical debate which grew heated at times; he liked that. I’m okay with debate sometimes.

    Discussion is far more civilized.

    You seem to be an interesting goal oriented individual. I liked your piece about blogging because it seems so opposite of where I am at and it provoked some responses in me. And for that, I thank-you.

    I write my blog for three reasons:
    1. So much information flows through me – its important that it gets out.
    2. I grew weary of telling friends, some colleagues, and clients the same thing repeatedly so I made postings of the items, processes, etc.
    3. I love words, ideas and I can’t stop writing. Blogging is the sludge of writing. I posted only one short story from repeated encouragement from a client. Usually I don’t post longer fiction on my blog.

    Liked by 2 people

    1. I love your outlook. I think there is definitely a difference in the way you are defining success than the original author of this post. I think each individual has their own idea of what their personal success should or shouldn’t look like. However, I find yours incredibly refreshing!

      Liked by 2 people

  17. Thank you for the great advice. I don’t have many followers and I’m never going to make money off blogging, but the pure enjoyment I get out of my blogs is keeping me pretty satisfied right now. Maybe it’s time to notch it up a level.

    Like

  18. Really really appreciated this post, Christian. I just started blogging and have to resist the emotional urge (which is so difficult to do because it’s an unconscious occurrence) to compare myself to others who have been in the blogging game for many years and have countless followers. This post helps to put things in perspective and give me energy to be persistent through the long term. Thanks! .. and if you have time, feel free to give me feedback on my blog – thedancerintheroom.com

    Like

  19. Indeed we’d all like to be that immediate undiscovered raw talent.
    The odds of that happening are few and far between. Every artist, poet, writer strives to just be viewed or read, surely we’d all like to gain notoriety. However even without gaining fame, we do it because it’s our passion.

    Liked by 1 person

    1. I am not sure there is such a thing as overnight success. Not really. Even the ones they call child prodigies still have been at it for years and years. I don’t think investing years into something as a kid is a small feat. Most kids just want to play with other kids…

      Everything worth doing takes a lot of time.

      Liked by 1 person

  20. I can truly relate… recently put up my blog and I am still testing the waters.. I lived writing so much I wanted to put all of my so called memories into a blog. Your article will help a lot in giving us ( newcomers) a big push to continue. I will read on this everytime I feel like I want to to say its over. Thanks Cristian!

    Liked by 2 people

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