11 Techniques I Used To Go From 0 To 25,875 Readers in Eleven Months8 min read

I launched The Art of Blogging at the end of April 2018. By October 2018, I had over 12,000 readers and was generating enough traffic to rival my main blog.

How did I do it?

Here are a few specific techniques that really helped me build my blog’s traffic over time.

1. Create a strategy

This is something I teach my one-on-one clients. You need a game plan in order to be successful, and ultimately it’s all about answering a few questions.

What is your blog about? It should be clearly defined, but not too narrow.

The Art of Blogging is, of course, a blog on blogging, social media, and writing great content.

Who is your target audience? Who is your ideal reader?

Next, you should establish some goals:

  • By what percentage do you want your readership to grow on a monthly basis?
  • How many blog posts do you want to publish on a weekly basis?
  • How much time do you want to spend on networking with other blogger?

Some people miss the value of having a proper strategy for a blog, so they just drift around, but if you’re intending to be successful, you need to be very clear on what you are all about and what is it that you want out of this blogging experience.

2. Listen to feedback

The most valuable content that a blogger can create is the type of content that readers want to come back to time and time again, the kind of articles that get commented on and shared.

This is why it’s important to be looking for feedback early on.

Yes, you’ll have to get your hands dirty and engage other bloggers, but you need to get that initial momentum. Don’t write in a void, while complaining about the lack of readers. That is soul-crushing at best.

Network with other bloggers. Make friends. Have fun. Once you have a few readers, listen to what they have to say.

If one post gets ten comments, and the next one zero comments, try to figure out why. Analyze patterns. There’s so much you can learn if you pay attention even to the lack of feedback.

The way your readers respond (or don’t) to your content is the best way to know if you’re headed in the right direction.

3. Find your community

When you start blogging, you may feel quite isolated from this vibrant community of tens of millions of bloggers.

Try to communicate with other bloggers in your niche just to exchange ideas and build a framework of connections. Study the most popular bloggers in your niche.

Promoting a blog does not have to be expensive (purchasing advertisements) or sleazy (begging others to visit your blog).

I didn’t pay one dime on ads, and I never asked anyone to visit my blog. I just had fun interacting with the wonderful people on WordPress.com

4. Give something for free

What about this tutorial here?

Or this checklist here?

Not only did I work hard on offering folks daily content, but I also worked on delivering free content in the form of e-books and tutorials.

You need to realize that every single visitor asks themselves this question: why should I follow this blog?

And you must do your very best to make it easy for them to answer this question.

5. Don’t be a crybaby

At some point, you’re going to be envious on some other blogger. At some other point, you’re going to believe that the game is rigged against you – that there’s no way you can become really popular.

Don’t believe a word of it.

The web is the closest thing to a meritocracy that exists for sharing ideas – the things that get you ahead are working your tail off and having good ideas.

And remember: no one likes a crybaby. And no one cares about one either.

If you want to be successful, then “more” should become your best friend.

During these months, whenever I felt like getting sad or upset because I had worked real hard on this or that article and very few folks bothered to comment, or I hadn’t reached my monthly goals of increasing my readership with at least three thousand new readers, I’d know that I had to work more.

If you want results, you need to work and work and work.

Also, remember that by sitting there being negative, you’re wasting time that you could be using to write content or promote your blog.

6. Have a plan regarding writer’s block

Even though it is easy to be excited when just starting out, and it feels as if you’ll come up with ideas for as long as you live, the truth is that creative bankruptcy is something we all have to contemplate form time to time.

Count on it, and prepare for such thing: collect ideas.

I have tens of blog post titles, introductions, some outlines. If needs be, I can finish editing any of the dozen or so blog posts that are 95% ready to be released.

7. When you’re in flow, flow with it

When you’re feeling it, try to clear your schedule for an extended period of time so you can ride the wave.

If you’re serious about blogging and get in the writing zone, ride it for as long as you can.

8. Be consistent

Many bloggers make the mistake of starting off with a posting schedule that they just can’t maintain – that is if they even have such a thing.

Most bloggers write as much as they can until they can’t write anything at all. It’s like over training, but for the brain. Then they can’t even write a sentence to save their lives.

What I’ve found is that over the first few months, as you get accustomed to your niche, to connecting seemingly unrelated dots, you’ll find out that you can write quality posts at a certain rate – your actual posting schedule should be somewhere around 60% of that. Why? Read point number six.

If you don’t know what your schedule should be at first, try shooting for five posts a week and then adjust it as needed over the first month or two. But realize that keeping to a schedule is the single best thing you can do for your blog, and constantly changing it the worst.

Readers come to have certain expectations, and if you keep breaking them… you get the idea.

9. Reply to comments

Engage your readers. Have fun. Make friends.

I know you must think of me as some broken record by now, but the truth is that building relationships with your readers is crucial to your success.

It’s not how good you are as much as it’s how good you are to your readers.

Do you reply to their comments? Do you answer their questions? Do you ask them questions? Do you listen to their feedback?

10. Don’t be a teacher

Here’s the thing: you probably know and care an awful lot about your blog’s topic. You also care a lot about your ideas, your thoughts, and your writing.

Guess what?

So does everyone else.

But very few can translate that passion into words. And this is what you must do, and for this to happen, you must forget about the idea that you are teaching someone something, or that you are educating folks or motivating them, or whatever.

You are only an inspiration to others if you manage to inspire yourself. You can only teach people as you learn along with them.

I write these posts to better understand the process of blogging. I’m helping myself by writing these articles more than I am helping you.

A few years ago I used to approach blogging as some sort of magic: no one knew what made a blog popular, and I even though me becoming popular was 90% blind luck and 10% perseverance. Or the other way around. I wasn’t sure.

Don’t teach, don’t preach, don’t try anything. Just be. Just be yourself, write like yourself, write the kind of stuff that makes you feel alive, that makes that fire within grow stronger.

11. Patience is a virtue

Here’s something funny about this blog. Well, maybe not that funny, but it’s something I never wrote about.

Last year I was writing a few blog post on blogging on my main blog. The thing is, I’ve been struggling for a few years to find a direction. And writing about blogging felt natural, and also people seemed to love it.

So then I decided to start this blog, and write daily on this topic. It wasn’t something I was terribly passionate about. Yes, blogging is something I am kind of good at because I’ve been doing it for so long, but the truth is that, in time, I felt as if writing blog posts for this blog wasn’t so time consuming, so difficult, so energy draining.

I ended up having a lot more fun.

Now I look forward to writing new blog posts. Now, I rarely feel like I don’t have the right mindset to write a new blog post.

Not only do you get better with time, but you’ll also love your topic a lot more, and the act of blogging itself.

But you must have patience.

I’m not saying that blogging is easy, or that if you follow these steps it’s going to be so. No.

Blogging is a lot of work. An awful lot of work. And it’s a never-ending learning process. And experimenting a lot. And failing. And picking yourself up every single time you fail. And having to try again. And again. And again.

But it’s fun. And it’s rewarding. And when folks from Romania find my blog and tell me that they are proud to be Romanian because of what I do, this kind of makes me want to become even better.

Cristian Mihai

Cristian Mihai (born 25 December 1990) grew up in Constanta, Romania. And he’s still growing up, or at least trying to. Sometimes he writes. Sometimes he gets lucky and writes something good. His favorite painting is “Wanderer above the Sea of Fog” by Caspar David Friedrich. He can’t, however, draw a straight line. No matter how much he tries. Not even with a ruler. And, please, don’t ever ask him to sing.

117 thoughts on “11 Techniques I Used To Go From 0 To 25,875 Readers in Eleven Months8 min read

    1. I felt exactly the same way, Athena.

      So how does one do what feels natural and not be a “Teacher”, a presenter of ideas & solutions? I feel conflicted on this point too.

      Maybe what is meant is that one should not appear to be “lording it over” others. I do note that Hipsters loathe feeling that anyone is more anything than them, merely that some people have managed to luck on Tip & Tricks that they haven’t. Maybe that is my weakness in the “market”. Maybe I am “lording” it in that sentence. If so, that is me being me so back to the same conflict.

      People ask me to teach them this or that thing and that drives what I write. My Blog is to share what I learn. People can agree with me or not, their call. I refuse to have to write IMHO on everything I do.

      Maybe Christian’s point was something completely different. He doesn’t seem to be sharing (lest he “teach” perhaps) so hard to say.


  1. I am still learning the art of blogging, but one thing I have learned from studying widely varying subjects in my time is that you have to master the basics of any art before you can become a master. This article seems to cover the basics of blogging very well in a concise, clear article. Well done.

    1. Thank you, Phil.

      I think the basics are precisely what most never bother to study. It all seems so easy. That’s why most waste time, money, energy looking for shortcuts or tricks.

      But the truth is that if you get the basics right, you are 90% on your way to success.

  2. i see your book is getting launched in april so i should get it after that is that right i have payed for it just asking

  3. I’ve only just started blogging and always find your posts really helpful. Blogging should be fun and I should remember this when it feels like a chore. Great idea to have a bank of posts ready to post when times are busy or creativity a bit low.

    1. There’s always hope, Gisselle.

      And, yes, a strategy is a must-have. Also, networking. Never, ever underestimate the importance of making friends with fellow bloggers.

  4. Love the tips! Thank you. I am a new blogger trying to reconcile my own genealogy and personal history. I think I am actually dreading the first comments because my blog material is so personal. I hope I can encourage others to tell their stories, we all have them and sometimes they are entertaining and fun.

  5. I was wondering if you suggest to beginners to follow all these steps too?

    Maybe I’m having the wrong motives but I started blogging because I wanted to learn about what others think of life and how they try to figure it out or sometimes heck it?
    And also I wanted to figure out life…

    So for me 1-4-6 seems something “over my level”. I mean they are obviously very important to find your purpose for the blog and to build up strategies and planing…

    Just… it makes me feel work, or business and less then a passion project.

    Perhaps I have mindset issue.. I’m coming from business background so writing is a newly found passion which I try to figure out while doing.

    What do you think about my concerns?

    1. What do you think passion is, exactly? Alexander the Great had the passion to conquer the world, but that didn’t mean he didn’t have to develop discipline, employ strategies, or think in terms of tactics and planning.

      Passion is a fire, an urge. You might as well be sitting on a rocking chair, and it would feel like movement. To transform this desire into action, you need to use your brain.

      That’s why those who write only when inspired don’t get anywhere. That’s why people like to believe in talent more than in hard work. It makes for some easy way out. There’s not. And the truth is that even if you start by doing something you hate, you end up loving it. That’s where most people get it wrong.

  6. I love the idea of when you’re in the flow to just keep going. Since I’m a new blogger I tend to lack motivation since not many people are viewing my page right now. We just need to use those moments that we do feel motivated to write to put out a bunch of content so that when we do get into that slump again at least we have work all ready to go.
    Great advice as usual.

  7. thanks for sharing such specific, practical advice. Numbers 1 and 3 are the ones I struggle the most with, but I’m working on it – with your help!

    1. Hi Jim,

      Thank you for the compliments.

      I do my best to share the kind of advice that folks can actually use.

      And, yes, the strategy part is what we need to work on the most in the future.

  8. I really appreciate your posts. As a new blogger I am continually looking for ways to improve and I question myself a lot.Like what I am doing and yes, I will keep doing what I am doing.

  9. Thanks, you just give me inspiration. I used to write blog post before, just like you say I rode the wave. But I wasn’t consistent. Now I start over my writing journey

  10. Thank you. I think I needed to read this right here right now. The art of good timing as they say. It’s helped me to focus on some areas that needed work on rather than getting lost in the chaos of ‘How do I make this work?’ So I’m in the flow, so I’d better keep going.

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