The Three Most Underrated Tips for Effective Blogging

There’s usually a right way and a wrong way to do something. That’s just in case you want to keep it simple, because there’s a wrong way, slightly less wrong, slightly better, and so on…

Some ways lead nowhere at all. They only exist in order to provoke anger.

The truth is that if you want to know how to become an effective blogger, then it’s important to read the following words carefully. Your future as a blogger depends on it.

1. Start With the End in Mind

Fans of Stephen Covey will recognize the concept from The 7 Habits of Highly Effective People.

The same principle applies to any persuasive writing, and with a blog it’s applicable to both your big story as well as to individual posts. You need to have a clearly-defined big picture perspective of where you want to go and how you want to arrive there.

You control the narrative by telling stories (otherwise known as blog posts), and, without unnecessarily taking the fun out of blogging, those smaller stories should each have a clear individual point and reason for being. Even if it’s just to make your readers smile on a Monday.

Always, always, and I mean always, remain focused on where you’re trying to end up. Even when the path disappears, you’ve got to remember where you’re trying to go.

2. This Is Not About You

The most compelling way to communicate with your readers is linked to your ability to connect with the emotions, desires, fears, and passions of those readers. And you won’t accomplish that if you focus on yourself.

Identify a true and compelling benefit, connect with the reader on an emotional level, then back it all up with features and logic.

3. Tell Persuasive Stories

Blogging has a lot to do with being able to tell compelling tales. To use words in such a way that a reader can effortlessly imagine what you’re talking about.

The posts you write should make a lot of people want to be your friends, should make strangers living half a world a way feel like they know you somehow.

That’s the power of words, and you must use them to your advantage.

After all, sometimes even heartbeats sync between two people when one of them is telling a good enough story.


What is that one thing you see a lot of bloggers get wrong? Or neglect? What is an underrated aspect of blogging that you’ve found to matter? A lot.

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11 thoughts on “The Three Most Underrated Tips for Effective Blogging

  1. The underrated aspect of blogging that I have found to matter is the time we take and the care and genuineness with which we respond to other posts… other bloggers. They want to know heir conversation with us via their blog is not a one-way street, just as much as we want to know that about our posts. You do an amazing job, Cristian, with the number of followers you have, answering comments with care. Thank you for that! ❤

    Liked by 5 people

    1. I see quite a lot of bloggers reply to comments. Maybe the most popular ones have a hard time doing so.

      I receive anywhere between 1,700 to 3,000 comments a week on my blogs. Replying to all of them would constitute a full-time job.

      But, yes, l believe every blogger wants to receive comments, to have folks discuss their ideas and so on.

      Liked by 1 person

  2. Hi Christian, I am struggling on how to deal with the second point as I see it popping up in several of your blogs. I don’t know how to put that in practice in my blog since I am more of a personal blogger. I started my blog as a platform to express myself and many of my post are about my experiences.
    For those on similar boats, would it be more of finding a balance between telling our experience and how we are trying to impact our readers?
    Your posts are always so helpful! 🙂

    Liked by 2 people

    1. You could write about yourself, as long as what happens to you is the kind of story that inspires, motivates, or teaches someone something.

      That being said, it is quite difficult to pull off.

      Most people are self-centered, lack self-awareness, so they don’t even realize how selfish they are, so…

      If your life’s story does not add value, it’s not worth writing about.

      On the other hand, blogging should be about topics you enjoy… Stuff you think about on a daily basis. If you say you think mostly about yourself, then you do realize how that sounds, right?

      Liked by 1 person

      1. Gotcha! That makes sense. No, I don’t just think about myself I meant more like I write about my experiences or things that inspire me.

        The key would be to ask, does add value to my readers before posting? Great, thank you for always taking the time to share your insight!

        Liked by 3 people

      2. Yeah, well personal means something like what you had for lunch or what this co-worker said. Stuff like that. Mundane stuff, I guess.

        Or complaining about the rent or something you’d write in a journal and then burn it.

        That kind of stuff doesn’t interest anyone.

        And, yes, always ask yourself if what you are blogging about offers something or just demands other people’s time.

        Liked by 3 people

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