Ah, the feeling of starting a new blog.
It’s been a while.
About two years or so…
Remember a time when you were moved to tears by a piece you read on someone else’s blog? Or were inspired to take action in a certain area of your life?
Well, that was art. The art of blogging.
The thing is, everyone believes that blogging is a piece of cake; it’s as simple as starting an account on WordPress, choosing a pretty theme, and then writing some words on a computer, tablet, or smartphone.
A lot of people make the mistake of writing about stuff they are not exactly passionate about simply because it’s a popular topic.
The Art of Blogging is all about passion
Sorry to break it to you, but if you don’t like what you’re doing, your writing will reflect that, no matter how hard you try and this especially applies to blogging.
As a blogger, you are establishing a bond with each and every reader. And how will you be doing that if you do not love what you’re blogging about?
Readers are smarter than you think
Readers will be able to determine if you are passionate about what you’re doing or not based on your writing style. You can try as hard as you want to, but the fact remains: if you don’t like what you are doing and if you are treating it as a chore then readers can and will pick up on that.
As a result, convincing them that your blog is worth following on a regular basis will prove to be next to impossible. The same way, it will be difficult for you to build a community around your blog.
If you are not genuinely passionate about your work, your writing style will reflect just that and you can rest assured that readers will not exactly be thrilled about returning or about commenting and being active members of the community.
Business or pleasure? Why not both?
I get the idea that nothing work having ever come easy. Success, in any field, including blogging, seems to be defined by those who work and work, who are literally willing to break themselves in half. Of course, this true, but the curious paradox is that you should also be having fun.
It’s not black and white. It’s 16 million colors.
If money didn’t exist, would you still be doing what you’re doing?
If no one ever read your blog, would you still be writing about those topics?
Yes, you can make money by doing something you love and, even more so, you will also see your productivity go up if that is the case. If not, then let’s just say that maximizing results will prove to be quite a challenge.
It’s easy to give up on the things that don’t make us feel good for doing them. Most of the times, the results are not worth the pain.
Yes, you should blog about your passion. And, if you’re brave enough, you will.
This does not mean that success will be instant.
Overnight success is but a myth.
It won’t be easy and there will be a lot of work involved, but if you manage to mix business with pleasure, you will enjoy every minute of your journey as a blogger.